Investment Association in Partnership with JFF
Thank you for your interest in the Just Finance Foundation. We rely on corporate partners like you to invest in the financial future of our children and help us build a nation where every individual has equal opportunity to thrive
Investing in Educating Future Generations
By 2030, we want to see that the reach and impact of financial education is improving – especially during the critical early years of childhood development.
We work to increase early exposure to money concepts because millions of children in the UK experience financial stress at home and even more miss out on meaningful financial education at school.
Research shows that children start to learn essential money habits as early as ages 3 through 7. However, financial education is rarely taught until secondary school. This means that gaps in a child’s ability to understand and relate to money are already in place by their teenage years.
We work directly with schools, families and communities to address these gaps and give every child an equal baseline understanding of money, regardless of their personal circumstances. This provides the essential foundation children need to become adults with the knowledge, skills and values to manage money wisely. The strong commitment and voice of corporate partners like you is what enables us to continue this essential work.
Join the Investment Association Supporter Group
Together, we have a unique opportunity over the next 3 years to embed financial education into more schools, secure dormant asset funding to scale up and, in parallel, advocate for policy change resulting in financial education being a statutory requirement.
All funds raised through the Investment Association Sponsor Group fund our efforts to embed financial education in schools, homes and the wider community.
Our financial education programmes, LifeSavers and Milo’s Money, equip teachers with the knowledge and inspiration to teach financial education with confidence. Our programmes are designed to be embedded in school curriculums and delivered by teachers with the freedom and flexibility to incorporate the content as best suits their classroom needs. We believe this is the best approach to maximise reach and sustainability.
Your strategic partnership with JFF goes beyond simply providing funds. We are committed to building a partnership which makes a lasting difference to our mission to build a financially resilient nation.
Our involvement in the Sponsor Group will offer your company:
The chance to provide transformative funding for a project, service or role.
Opportunities to influence financial education policy at a national level.
Thought leadership and innovation projects, including the opportunity to use your expertise to develop JFF’s resources and staff.
Your Support Increases Access to Financial Education
According to a recent report from Money and Pensions Service (MaPS), our Milo’s Money programme improves how teachers introduce financial education to young children, with positive impact for the wider community as they continue to grow.
To date the programme has been delivered in 83 schools across the UK and nearly 11,000 children have benefitted from it.
“Children often come from different backgrounds and therefore have different awareness's of money. Some children are able to discuss values and wealth, whereas other children do not understand the concept of money at all, some having never seen money in person.
Milo's Money has been really helpful as it provides teachers with pre-made resources that can support children's learning. There are very little resources to educate Key Stage 1 and EYFS on financial education so Milo's Money is a fantastic resource to use. The scheme gives you freedom to plan your own learning for your children however it does also provide schools with ideas for learning and financial education. The page numbers using coins was a particular favourite feature of mine!
The book and activities are really child friendly and the children have really benefitted from listening to the story and completing activities. Our children have also been thinking about how and why they might save money. This would be extremely difficult to achieve without resources like Milo's Money.”
– JFF Partner Teacher in London
Register Your Interest in Joining the Sponsor Group
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